Breakfast’s 40,000 Flipping Dots of Awesomeness

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To promote TNT’s new show, Perception, they went to Breakfast, a severely technologically advanced marketing firm for a solution. What they came up with is absolutely stunning. The 40,000 dots/pixels flip from black to white 15 times faster than they were originally intended to create an interactive display that is not only gorgeous to watch, but is also fun to listen to, due to the mechanical nature of the system.

Check out, how awesome the possible interactivity this project creates.

Enjoy

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